Wednesday, 21 October 2009

logos logos logos





This is my first idea for Kitson Solicitors who are branding themselves as new breed solicitors, young and dynamic. I represented the feeling by introducing an emblem, the phoenix. This is to show how these guys are rising from the ashes, reinvented, young and bright.

There was a lot of deliberation about how the phoenix should look (it being mythical and all) so I did my best to make it a more masculine emblem and not look like a glorified chicken. I think it turned out ok.

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